DEPEND Beauty of Sweden
DEPEND SPRING/SUMMER 2014
A short introduction of Depend Cosmetic AB
The company started in Sweden in 1952 and worked at that time only with the hairdresser market and was doing that until 1989. Then the owner group, who still owns the company today, bought it. They created a new organization where the target was to change from hairdresser market to retail sales.
At the end of 2004 Depend Cosmetic acquired the biggest school in Scandinavia that trains nail technicians and nail manicurists. Depend wanted to come back in to the professional market but not for hair they focus on nails. Its name was Scandinavian Manicure School.
This company's knowledge and experience, combined with more than twenty years' experience of training, is a perfect know-how bank and platform to develop a professional company beside Depend Cosmetic.
Scandinavian Manicure School have change name to REQ AB Under that name they have made a comprehensive development of 450 new products for the professional market under the brand name REQ.